This document governs the privacy policy of our website https://floristeria-bogota.com.
Our privacy policy tells you what personal data (PD) and non-personal data (NPD) we may collect from you, how we collect it, how we protect it, how we may share it, how you can access and change it, and how you can limit our sharing of it.
Information We Collect
In general, you control the amount and type of information you provide to us when you use our website.
We collect information from you in the following ways:
Automatic Information.
We receive information automatically from your web browser or mobile device. This information includes the name of the website from which you entered our website, if any, as well as the name of the website you will visit when you leave our website. This information also includes the IP address of your computer/proxy server you use to access the Internet, the name of your Internet service provider, the type of web browser, the type of mobile device, the operating system of your computer, and data about your browsing activity when using our website. We use all of this information to analyze trends among our users to help improve our website.
When You Access and Use Our Web Site
When you log in and use our website and accept cookies, some of these cookies may contain your Data.
On User and Member Registration
When you make a purchase as a user or member, we collect your name, email address and other such information.
When Purchasing Products or Services
If you purchase products or services from us, we collect your first and last name, email address, physical address, phone number and other such information.
Website Chat Software
Our website contains chat software that allows visitors to communicate with us live online or offline via email. In some cases, visitors may be able to communicate with us without being a member or without purchasing our products and services. When you use this chat software, we may collect some or all of the following information: your email address, first name, last name, location and any other information you voluntarily choose to provide to us. You should limit the information you provide to us to only that which is necessary to answer your questions.
Our Use of Cookies
Our website uses cookies. A cookie is a small piece of data or a text file that is downloaded to your computer or mobile device when you access certain websites. Cookies may contain text that can be read by the web server that issued the cookie to you. The text contained in the cookie generally consists of a sequence of letters and numbers that uniquely identifies your computer or mobile device; it may contain other information as well.
By accepting our use of cookies, you are giving us, and third parties with whom we partner, permission to place, store and access some or all of the cookies described below on your computer.
Strictly Necessary Cookies
These cookies are necessary for the proper functioning of the website, such as displaying content, logging in, validating your session, responding to your request for services and other functions. Most web browsers can be set to disable the use of cookies. However, if you disable these cookies, you may not be able to access features on our website properly or at all.
Performance Cookies
These cookies collect information about website usage, such as pages visited, traffic sources, user interests, content management and other website metrics.
Functionality Cookies
These cookies allow the website to remember a user’s choices, such as language, username and other personal options, while using the website. They may also be used to provide services, such as allowing a user to make a blog post, listen to audio or watch videos on the website.
Media Cookies
These cookies may be used to improve the performance of a website and provide special features and content. They may be placed by third parties who provide services to us or our company.
Advertising or Targeting Cookies
These cookies are typically placed and used by advertising companies to develop a profile of your browsing interests and serve ads on other websites that are related to your interests. You will see less advertising if you disable these cookies.
Session Cookies
These cookies allow websites to link a user’s actions during a browser session. They can be used for a variety of purposes, such as remembering what a user has put in their shopping cart while browsing a website. Session cookies also allow users to be recognized as they browse a website, so that any item or page changes they make are remembered from page to page. Session cookies expire after one browser session; therefore, they are not stored long term.
Persistent Cookies
These cookies are stored on the user’s device between browser sessions, allowing the user’s preferences or actions on a site (or, in some cases, on different sites) to be remembered. Persistent cookies can be used for a variety of purposes, including remembering users’ choices and preferences when using a website or targeting advertising to them.
We may also use cookies to:
Identify areas of our website that you have visited.
Customize the content you see on our website
Analyze our website analytics
Target our products or services to you
Remember your preferences, settings and login details
Targeted advertising and serving ads relevant to your interests
Affiliate advertising
Allow you to post comments
Allow you to share content with social networks
Most web browsers can be set to disable the use of cookies. However, if you disable these cookies, you may not be able to access features on our website properly or at all.
Web Beacons
We may also use a technology called web beacons to collect general information about your use of our website and about your use of special promotions or newsletters. The information we collect through web beacons allows us to statistically monitor the number of people who open our emails. Web beacons also help us understand the behavior of our customers, members and visitors.
Google Analytics Privacy Notice
Our website uses Google Analytics to collect information about the use of our website. Google Analytics collects information from users, such as age, gender, interests, demographics, how often they visit our website, what pages they visit, and what other websites they have used before coming to our website. We use the information we obtain from Google Analytics to analyze traffic, remarket our products and services to users, improve our marketing, advertising and improve our website. We have enabled Google Analytics advertising features, such as targeting with Google Analytics, Google Display Network impressions reports, and Google Analytics demographics and interest data. Google Analytics only collects the IP address assigned to you on the date you visit our website, not your name or other identifying information. We do not combine the information collected with Google Analytics with PD. Although Google Analytics sets a permanent cookie on your web browser to identify you as a unique user the next time you visit our website, the cookie cannot be used by anyone other than Google. Our website uses Google Analytics to collect information about the use of our website. For more information about how Google collects and processes your data, please visit https://www.google.com/policies/privacy/partners/.
You can prevent Google Analytics from using your information by disabling this link: https://tools.google.com/dlpage/gaoptout
Google Targeted Advertising
Why do I see Google ads for products I’ve seen before?
Our website uses a targeted advertising service. Our targeted advertising service is provided by Google and other companies that display our ads on websites across the Internet. With targeted advertising, you may see ads for our products that you have previously reviewed. As an example, suppose you visit a website that sells computers, but you do not purchase a computer on your first visit to that website. The website owner may encourage you to revisit their site and purchase a computer by displaying their advertisements again on other websites you visit. We use targeted advertising for similar purposes. For this to happen, Google will either read a cookie that is already on your browser or place a cookie on your browser when you visit our site or other sites that use targeted advertising. You can opt out of Google’s use of cookies and targeted advertising at this link: https://support.google.com/ads/answer/2662922?hl=en or you can also opt out using the Network Advertising Initiative’s opt-out page at: https://optout.networkadvertising.org/#!/
Facebook Targeted Advertising
Third parties, including Facebook, may use cookies, web beacons and other storage technologies to collect or receive information from our website and other sites on the Internet, and use that information to provide measurement and targeted advertising services. With Facebook targeted advertising, you will be able to see our ads on Facebook after visiting our site. For this to happen, Facebook uses a custom audience pixel that is activated when a visitor lands on a web page and a unique cookie is placed in their browser. Facebook lookalike audience targeting allows us to show ads on Facebook to people who are similar to those who have already visited or made a purchase from our website. To opt out of Facebook’s collection and use of information for ad targeting, please visit: https://www.facebook.com/help/568137493302217
Hotjar Tracking
We use Hotjar.com to better understand our users’ needs and optimize this service and experience. Hotjar is a technology service that helps us better understand our users’ experience, such as how long they spend on which pages, which links they choose to click, what they like and dislike, etc. and this allows us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data about the behavior of our users and their devices (in particular device IP address (captured and stored only in anonymous form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), preferred language used to display our website). Hotjar stores this information in a pseudonymous user profile. Neither Hotjar nor we use this information to identify individual users or to link it with other data about an individual user. For more information, please see Hotjar’s privacy policy by clicking this link.
You may opt out of Hotjar’s profiling of users, Hotjar’s storage of data about your use of our website and Hotjar’s use of tracking cookies on other websites by following this opt-out link.
How Is Your Information Used?
We use the information we receive from you to:
Provide the products and services you have ordered or purchased from us
Customize and personalize our content
Make improvements to our Web site
Contact you with updates to our website
Resolve problems and disputes
Contact you with marketing and advertising that we believe may be of interest to you
Communications and Emails
Emails and Communications
When we communicate with you about our website, we will use the email address you provided when you registered as a member or user. We may also send you emails with promotional information about our website or offers from us or our affiliates, unless you have opted out of receiving such information. You may change your contact preferences at any time through your account or by emailing us with your request at: info@floristeria-bogota.com.
Sharing Information with Affiliates and Other Third Parties
We do not sell or rent your PD to third parties for marketing purposes. However, for data aggregation purposes, we may use your NPD, which may be sold to other parties at our discretion. Any such data aggregation would not contain any of your PD. We may provide your PD to third party service providers that we contract with to provide services to us. These third-party service providers may include, but are not limited to: payment processors, web analytics companies, advertising networks, call centers, data management services, help desk providers, accountants, law firms, auditors, email and shopping cart service providers, and shipping companies.
Information Sharing for Credit Evaluations, Scoring and Fraud Prevention
We use third party companies such as www.threatmetrix.com and https://www.emailage.com for automated credit evaluations, scoring and fraud protection based on automated decision making.
Sharing Information with Facebook and Google for Marketing Purposes
We may share your PD with third parties for similar audience marketing purposes. Similar audience advertising is also called lookalike audience marketing. Third parties with whom we share your PD for this type of marketing include Facebook and/or Google. Using your PD for lookalike audience advertising helps us find new audiences (users and customers) based on interests similar to yours, and this helps us improve our advertising services. For this type of marketing, your PD is only shared with Facebook and Google. By using our website and accepting our privacy notice, you are consenting to your PD being used for the marketing purposes described in this section.
Legal Obligation to Disclose Information
We may be legally compelled to disclose your PD if such disclosure is: (a) required by subpoena, law or other legal process; (b) necessary to assist law enforcement officials or government enforcement agencies; (c) necessary to investigate violations of or enforce our Legal Terms; (d) necessary to protect us from legal action or claims by third parties, including you and other users or members; or (e) necessary to protect the legal rights, personal/royal rights or personal safety of our company, users, employees and affiliates.
Disclosures to Transferees
If our company is sold or merged in whole or in part with another company that would be responsible for providing the website to you, we retain the right to transfer your PD to the new controller. The new company would retain the right to use your PD in accordance with the terms of this privacy notice, as well as any changes to this privacy notice instituted by the new controller. We also retain the right to transfer your PD if our company files for bankruptcy and some or all of our assets are sold to another person or company.
Community Discussion Boards
Our website may offer the ability for users to communicate with each other through online community discussion boards or other mechanisms. We do not filter or monitor what is posted on such discussion boards. If you choose to post in these discussion forums, you should exercise caution when posting any PD, as such information is not protected by our privacy notice nor are we responsible if you choose to disclose your PD through such postings. In addition, the PD that you post on our website for disclosure may become available worldwide via the Internet. We will not be able to prevent the use or misuse of such information by third parties.
Retaining and Destroying Your PD
We will retain the information we collect from you (including your PD) only for as long as we need it for legal, business or tax purposes. Your information may be retained in electronic form, paper form, or a combination of both. When your information is no longer needed, we will destroy, erase or delete it.
Updating Your PD
You may update your PD using the services found on our website. If there are no such services, you may contact us using the contact information at the top of this notice and we will assist you. However, we may maintain your PD as necessary to enforce our agreements and comply with all legal obligations.
Revoking Your Consent to Use Your Personal Information
You have the right to revoke your consent for us to use your PD at any time. Such opt-out will not affect disclosures permitted by law, which include but are not limited to: (i) disclosures to affiliates and business partners, (ii) disclosures to third party service providers that provide certain services for our business, such as credit card processing, computer systems services, shipping, data management services, (iii) disclosures to third parties as necessary to fulfill your requests, (iv) disclosures to government agencies or law enforcement, or as required by law, (v) previously completed disclosures to third parties, or (vi) disclosures to third parties in connection with subsequent contests or promotions that you choose to enter, or offers from third parties that you choose to accept. If you wish to revoke your consent for us to use your PD, please email us with your request at: info@feriadeflores
Protecting the Privacy Rights of Third Parties
If any postings you make on our website contain information about third parties, you must ensure that you have permission to include that information in your posting. While we are not legally responsible for the actions of our users, if such postings violate the privacy rights of others, we will remove the postings about which we receive notifications.
Do Not Track Settings
Some web browsers have settings that allow you to request that our website not track your movement within our website. Our website does not accept such settings when transmitted and detected by our website. You may disable tracking features and other security settings in your browser by consulting your web browser’s user manual.
Links to Other Sites.
Our website may contain links to other websites. These websites are not under our control and are not subject to our privacy notice. These websites may have their own privacy notices. We are not responsible for these websites and provide links to these websites solely for your convenience. You acknowledge that your use of and access to these websites are solely at your own risk. It is your responsibility to check the privacy notices of these websites to see how they treat your PD.
Protecting Children’s Privacy
Although our website is not intended for use by anyone under the age of 18, we realize that persons under the age of 16 may attempt to access our website. We do not knowingly collect PD from persons under the age of 16. If you are a parent or guardian and believe that your child is using our website, please contact us. Before deleting any information, we may request proof of identification to prevent malicious deletion of account information. If we discover that a minor is accessing our website, we will remove their information within a reasonable period of time. You acknowledge that we do not verify the age of our users nor do we have any responsibility to do so.
Our Email Policy
You can always opt out of receiving further email correspondence from us or our affiliates. We will not sell, rent or exchange your email address to any unaffiliated third party without your permission, except upon the sale or transfer of our company, or if our company files for bankruptcy.
Our Security Policy
We have built our website using industry-standard security measures and authentication tools to protect the security of your PD. We, and the third parties who provide services to us, also maintain technical and physical safeguards to protect your PD. When we collect your credit card information through our website, we will encrypt it before it travels over the Internet using industry-standard technology for secure online transactions. Unfortunately, we cannot guarantee the loss or misuse of your PD or the secure transmission of data over the Internet due to its nature.
We strongly recommend that you protect any Password you may have for our website and not share it with anyone. You should always log off from our website when you are finished using it, especially if you are sharing or using a computer in a public place.
Use of Your Credit Card
You may be required to provide a credit card to purchase products and services from our website. We use third party payment processing services and have no control over these services. We use our commercially reasonable efforts to ensure that your credit card number is kept strictly confidential by using only third party billing services that use industry standard encryption technology to protect your credit card number from unauthorized use. However, you understand and agree that we are in no way responsible for any misuse of your credit card number.
Transfer of PD From the European Union
The PD we collect from you may be stored, processed and transferred between any of the countries in which we operate. The European Union has not found the United States and certain other countries to have an adequate level of protection for PD under Article 45 of the GDPR. Our company relies on exceptions for specific situations as defined in Article 49 of the GDPR. For customers and users in the European Union, with your consent, your PD may be transferred outside the European Union to the United States. We will use your PD to provide the goods, services and/or information you request from us to perform a contract with you or to satisfy a legitimate interest of our company in a manner that does not override your freedoms and rights. Wherever we transfer, process or store your PD, we will take reasonable steps to protect it. We will use the information we collect from you in accordance with our privacy notice. By using our website, services or products, you consent to the transfers of your PD described in this section.
Changes to Our Privacy Policy
floristeria-bogota.com reserves the right to modify this Privacy Policy at any time. If our company decides to change this privacy notice, we will post those changes on our website so that our users and customers are always aware of the information we collect, process and disclose. If at any time we decide to disclose or use your PD in a manner different from that specified at the time it was collected, we will send you a notice by email (sent to the email address registered to your account). Otherwise, we will use and disclose the PD of our users and customers in accordance with the privacy notice in effect when the information was collected. In all cases, your continued use of our website, services and products after any change to this privacy notice will constitute your acceptance of such change.
Questions About Our Privacy Notice
If you have any questions about our privacy notice, please contact us using any of our support channels.